Facebook ads for med spas that book consultations, not rejections.
Aesthetic treatments are visual, high-ticket, and heavily policed by Meta — before-and-after photos, outcome claims, and the wrong landing page get ads rejected fast. We run compliant campaigns that put your treatments in front of local clients ready to book.
Revenue-tied reporting
Built for med spas & aesthetics
The three ways med spas waste ad money
Rejected ads from before-and-after content
Before-and-after photos and outcome claims trigger Meta review fast — and repeated rejections flag your account. One non-compliant creative can stall an entire campaign while competitors keep booking.
One generic ad for every treatment you offer
A single "visit our med spa" campaign sends Botox budget to body-contouring browsers and vice versa. Without service-specific structure, you pay for clicks from people who were never going to book that treatment.
Consultation requests that never hit the calendar
Form fills without integrated scheduling or fast follow-up sit in your inbox while the prospect books with a competitor. Ads that generate interest without a booking path waste high-ticket opportunities.
Why med spa ads are a different game
Med spas and aesthetic practices sit at the intersection of beauty marketing and health regulation. Botox, fillers, laser treatments, and body contouring are high-margin services with strong visual proof — but Meta and Google restrict before-and-after imagery, personal health claims, and certain targeting options more aggressively than almost any other local business category. Run campaigns like a salon and you get a rejection queue; run them with policy-aware creative and landing pages and you reach clients competitors cannot.
The second difference is ticket size and consideration. A $400 filler appointment is not an impulse buy like a restaurant reservation — but it is also not a six-month B2B sales cycle. Prospects need to trust your providers, see credible results, and understand pricing enough to book a consultation. Campaign structure needs consultation-first offers, provider credentials upfront, and retargeting for people who visited your site but did not book — not broad awareness ads with no clear next step.
The third difference is service mix. A med spa selling Botox, laser hair removal, and body contouring to the same audience wastes budget — each treatment has different buyers, price points, and creative angles. We build separate campaign structures per service line with matched landing pages, so your laser ads reach laser buyers and your injectable ads reach injectable buyers.
No vanity metrics — every number ties to a business outcome.
What we run for med spas & aesthetic practices
Compliant creative, treatment-specific campaigns, and booking-first landing pages — built for high-ticket aesthetic services.
Policy-compliant ad creative
Ads and landing pages reviewed against current Meta and Google aesthetic policies before launch — compliant imagery, claims, and targeting so campaigns go live instead of sitting in review.
Treatment-specific campaign structure
Separate campaigns for injectables, laser, body contouring, and skin treatments — each with messaging, audiences, and landing pages matched to that service’s buyer and price point.
Consultation-first landing pages
Fast pages with provider credentials, treatment explainers, reviews, and integrated booking or tap-to-call — so every click has a clear path to a scheduled consultation.
Retargeting and nurture for high-consideration buyers
Follow-up for prospects who viewed treatment pages but did not book — educational content, limited-time consultation offers, and retargeting that keeps your practice top of mind until they are ready.
How we launch campaigns for med spas & aesthetics
Same disciplined process on every vertical — adapted to how your customers actually buy.
Vertical audit & strategy
We review your market, competitors, and existing accounts — then map the funnel and channel mix that actually works for your industry before anything goes live.
Creative & campaign build
Industry-specific ad creative, copy, audiences, and landing pages — built and reviewed before launch, not recycled from another client.
Launch & early optimization
Campaigns go live with daily monitoring in the first two weeks — budget pacing, early signals, and anything that should be scaled or cut.
Ongoing management & reporting
Continuous optimization and monthly reporting tied to revenue — not a quarterly check-in and a dashboard of impressions.
Med spa ads questions, answered straight
Can you run Facebook ads for med spas?
Why do med spa ads keep getting rejected?
Facebook ads or Google Ads for med spas?
How much should a med spa spend on Facebook ads?
How do you handle before-and-after photos in ads?
Should each treatment have its own landing page?
Your consultation calendar has openings.
Book a 15-minute call. We will review what you are running, where bookings are leaking, and exactly how we would structure compliant campaigns for your treatments. No contracts.